In December 2023, Europe saw a decline in new-vehicle registrations, the first in 17 months, primarily due to decreased electric vehicle (EV) demand. However, January 2024 marked a resurgence, especially in Germany, with a 19% increase in passenger car registrations and a 37% rise in new plug-in electric car registrations. Despite facing economic uncertainties and reduced incentives, brands like Mercedes-Benz, BMW, and Audi led in EV registrations. This mixed market response underscores the crucial role of policy support and strategic industry adjustments in navigating the evolving automotive landscape towards sustainable mobility.
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